00— About
Liang Yue.
A senior designer built across borders.
I define complex product problems, make the evidence and trade-offs visible, and carry the experience through delivery with remote product and engineering teams.
01— Background
Over the past 10 years, I have designed across insurtech, banking, cloud computing, and enterprise SaaS. The common thread is complexity: multiple users, regulated workflows, regional variation, or technical systems that have to become understandable without becoming simplistic.
I work end to end. I frame the product question, separate direct research from indirect evidence, map the operating model, and turn the decision into flows, prototypes, interface systems, and production-ready handoff. The AI Sales Co-Pilot shows that process from an ambiguous opportunity to three launched WhatsApp workflows.
Remote collaboration is part of the practice, not a location preference. I make assumptions, ownership, open questions, and interaction logic visible so product, engineering, and operations can make decisions asynchronously and challenge them early.
My first degree was in Landscape Architecture. It trained me to think in systems, movement, and long-lived environments—an approach I now apply to digital products used repeatedly, under real operational constraints.
- Languages
- English (working) · Chinese (native)
- Open to
- Fully remote · Hybrid
- Focus areas
- AI experience · Fintech · Design systems
02— Career, in four chapters
- 2021 — 2026
Senior Product Designer · Igloo Insurance
Led end-to-end product design for insurance sales platforms across Southeast Asia — spanning regional research, AI-assisted selling, multi-role SaaS, design systems, and delivery with remote product and engineering teams.
- 2019 — 2021
UI/UX Designer · China Merchants Bank
Translated private-cloud operations into a unified enterprise console, including information architecture, operator workflows, interactive tables, progressive onboarding, and a shared light/dark component system.
- 2017 — 2019
UI/UX Designer · JINGWEI Technology
Delivered end-to-end product consulting for manufacturing clients, from ambiguous business requirements and MVP scope to flows, prototypes, interface systems, and production specifications.
- 2016 — 2017
Graphic & UI Designer · UnitedStack
Designed web and mobile product interfaces alongside visual identity systems, maintaining consistency across product and brand touchpoints.
03— Education
Bachelor of Landscape Architecture
Beijing Forestry University
Beijing, China · Graduated June 2016
04— Skills
- Product discovery & evidence synthesis
- AI and conversational product design
- Complex workflows & information architecture
- Prototyping & production handoff
- Design systems & component libraries
- Remote cross-functional collaboration